Digital Era of Awesomeness

I randomly came across this (free) ebook the other day worth sharing ‘Oh My God What Happened and What Should I Do?’ which is “for everyone who wants to move into the Digital Era of awesomeness”.

It claims to aim marketing professionals; however a lot of the examples, facts and figures are on the advertising industry. That does not mean that this wouldn’t be a useful read for PR and marketing pros, as the lines of where social media and digital fall under are grey.

Event thought 172 pages might seem daunting at first, it’s quite an easy and fast read with lots of break pages to help not get you overloaded with too much information all at once. The book starts with a brief evolution history of the digital world from 1969 until 2009, with useful facts and figures you can pull out during both business meetings and cocktail parties at which you want to casually show off your internet knowledge… or if you that person who likes to be perceived as a cocky know-it-all. Drawn from the authors’ personal experiences they tend to write more on the practical knowledge side of social media instead of abstract theory, a plus in my books and something which a lot of other ebooks don’t cover. Another plus is that you can share specific pages with ‘friends’.

You can download Oh My God What Happened and What Should I Do? by clicking here or the image below and pay with a tweet or a facebook update instead of $14.76 on Amazon.